I am a member of the #CapriSunCrew and have been compensated for my participation. We are long time consumers of Capri Sun and all opinions are my own.
My kids have been fans of www.Caprisun.com since they were tiny. I am not sure who was more excited when I was asked to be a part of the #CapriSunCrew and attend an immersion event. The kids’ first question was, “Will you be bringing us back some Capri Sun?” When I stepped off the bus onto Kraft Headquarters and was surrounded by statues of beloved Kraft icons, I knew this would not be an everyday experience. We were taken on a tour of the headquarters, which includes their own fitness center, making me a little jealous, before we arrived into the Capri Sun team section.
If you don’t know the history of Capri Sun, and I didn’t either until last year, it was the brainchild of Dr. Rudolf Wilde. Developed in the 1960’s in Germany, he created an all-natural juice drink with no preservatives kids could enjoy. He named his drink after the bright sun on the island of Capri, one of his favorite vacation spots. Kraft purchased Capri Sun in 1991 and the rest is history. Today, it is available in 120 countries around the world.
The Capri Sun team is comprised of parents who want to remain true to the history of Capri Sun while listening to the opinions of parents today. I know, I know, most of us don’t think big companies want our opinions. Capri Sun does and is always happy to try to answer concerns on their Facebook page.
We were treated to the latest scoop on what’s happening at Capri Sun. I’m happy to share with you.
*New Packaging—Did you know, besides the original Capri Sun beverage, they make a Capri Sun 100% Juice Drink, a Capri Sun Roarin’ Waters flavored Water beverage, and a Capri Sun Super V juice and vegetable drink? I didn’t either until last year. The packages did not look the same and they were often displayed on different sections of the juice aisle. The new packaging is uniform across their different drink pouches.
*No High Fructose Corn Syrup- The formula has been adapted to remove the base of HFCS and replace it with cane sugar to keep the great taste.
*No Artificial Sweeteners—All of the products are made with pure cane sugar, except the Roarin’ Waters flavored water beverage, which is made with Stevia.
*Less Calories: Each pouch of Capri Sun Juice Drink now has 50 calories per pouch, ten fewer than before. While this may not seem like a significant amount, if anyone drinks one Capri Sun a day, this will remove 3650 calories from their diet in a year!
*The PushPlay Campaign—Capri Sun wants to encourage healthy, active lifestyles and creative play in children.
After our session with the Capri Sun team, we were treated to a delicious lunch prepared by the staff of the Kraft kitchens. I received the recipes, including a recipe for a Capri Sun smoothie, so be on the lookout for some of this deliciousness soon. We also toured the Kraft kitchens. While I couldn’t make pictures, I was in awe of their carefully stocked pantry and their complete storage rooms for their dishes and props. I wish I had been able to take a quick picture because I have been trying, with no success, to convince Bryan I need a similar setup at our house.
We finished our day with a stop in the Kraft employee store, where I stocked up on goodies not available in our area and had them shipped to my home. This store was amazing. I suggested I could become a Kraft employee just to shop regularly at their store. The downside of this plan would have been moving to Chicago, where it was freezing, literally.
As a member of the #CapriSunCrew, I’ll be sharing recipes, tips and summer fun with you this year. I hope you will enjoy it as much as I will! Y Do you have any questions you would like to have answered by the Capri Sun team?
*Each pouch of Capri Sun 100% Juice provides ¾ cup fruit juice, which is 1 ½ servings of fruit according to the U.S Dietary Guidelines. As part of a well-balanced diet, eat a variety of fruit every day and be sure to make most of your fruits whole fruit.
*Each pouch of Capri Sun Super V fruit and vegetable juice drink provides ½ cup fruit and vegetable juice, which is one combined serving of fruits and vegetables according to the U.S Dietary Guidelines (3/4 from fruit juice and ¼ from vegetable juice). Be sure to make most of your fruits and vegetables whole fruits and vegetables.
*Consume a variety of beverages every day.
*Capri Sun Juice Beverage has 16g sugars;
I never knew the history of Capri Sun. i used to buy it for my kids years ago.
I love Carpi Sun, wish I could’ve seen you guys before you left.
I am really in love with the Capri Sun sofa. I’ve always loved novelty furniture items like this one.
I look forward to the recipes and tips you will be sharing this summer. It has been a struggle to keep our little guy excited about his healthy lunches this year.
I didn’t realize Capri Sun was in Chicago, I want to go now! 🙂 A healthy alternative to kid’s drinks is a must, and I think it is awesome that they take parents’ opinions seriously.
Capri Sun is a great drink for the kids. My friends daughter had to do a prom dress project for school out of recycled materials. She made her whole dress from Capri Sun juice pouches and Duct tape.
Love that they took out the corn syrup. That couch is really cool!
Capri Sun wasn’t something I was ever really prone to drinking. I do like the recycle projects using the empty packets I see all over Etsy, Pinterest and craft shows.
Wow, what a great insiders view of Capri Sun! I love that they are listening to their consumers
It looks like you had a great time. I love that couch decoration. it is so cute
I grew up with these pouches and feel even better about them now that they took out the corn syrup.
Wow! Capri Sun was a staple at my house when we were kids, for sure! I even had a Capri Sun purse!
Ha, I’d love to move to Chicago… in the summer. 😉 The store sounds great. We use Capri in the school lunches, both the teen and the 1st grader like them.
My kids love Capri Sun as well – and I love that they have 100% juice options. That couch looks incredible, too!
This sounds like it was a super fun event! That couch made out of Capri Sun is pretty cool!
How amazing! I’m a huge fan of Capri Sun. I didnt realize all the different varieties and will have to look for them. I love that they are keeping up with the times by no HFCS and helping get kids active! Go Kraft!
What a great trip – and all the things you learned. That couch is super cool, I want one for the kids playroom – they drink so much Capri Sun!
That’s a cool couch! ha. What a fun time everyone had
i want that sofa! Capri Sun was always a favorite of my sons when they were growing up and I would have to say of most of their friends too. Looking forward to your posts this summer.
Hooray for no high fructose corn syrup! This comes just in time for me to pick up some Capri Suns for soccer game snack duty this weekend.
I love that there is no high fructose corn syrup. I stopped buying them for my son years ago but with that change I will have to reconsider! 🙂
I remember drinking Capri Sun as a kid all the time! I think I need to get some now as an adult, just love that juice!
That sofa is amazing! What a cool piece of furniture. The kitchen tour looks like a lot of fun.
I love capri sun with a passion, I used to drink these a lot but it has been such a long time!
It’s wonderful that companies listen! I love that the formula is free from High Fructose Corn Syrup and has less calories. It makes me feel good about serving it to my children.
We drank Capri Sun as kids. I loved it! I also have a bag made of the pouches. It’s pretty cool. 😉
We’ve never had capri suns but I’m sure my kids would like them. That sofa looks sooooo cool!
OK the first thing that caught my eyes was that couch, very creative indeed. We love Capri Sun Roaring Waters and there’s usually a few in the fridge waiting for the kids whenever we go out.
That Capri Sun couch is crazy! Congratulations on being selected to be a member of the Capri Sun Crew! I’m looking forward to your posts and learning more about Capri Sun from the inside. 🙂
Now that is a cool sofa. Also love to hear about the less sugar.. I have been really watching the high sugar content in our foods and drinks.
My son loved Capri Sun when he was little. We always packed them in our cooler on beach days. That couch is pretty neat.
My kids love Capri Sun. I always take some as a tasty treat when we hit the beach.
What a fun event! That Capri Sun couch is so neat!
My boys LOVE Capri Sun. I buy them all the time for them.
What a great day you must have had. I love the new packaging and the fact that they do not use the corn syrup. My kids always drank these when they were younger. Thanks for sharing!
I love the no corn syrup thing, too. I like things like this that are better for my kids.